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December 30, 2021
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6 Restaurant Digital Platform Manager Roles that are Critical for Success

Digital adoption has become a necessary component for success in the restaurant industry. There are key managers and personnel that are needed to make this a seamless transition. Below is our list of six key management positions that every restaurant needs in order to grow with ease and success in mind.

  1. Implementation Manager

Why do you need an Implementation Manager?

While brands are thoroughly evaluating potential SaaS solutions for loyalty, online ordering, restaurant systems, and more, each solution has a separate implementation. Whether you’re looking to add a new online ordering platform such as Olo or a new loyalty system such as Punchh, as Implementation Manager can ensure a seamless transition or addition to your restaurant tech stack.

What does an Implementation Manager do?

  • Ensure brands are launched successfully and effectively on their chosen SaaS solution stack.
  • Develop brand relationships to ensure a successful implementation.
  • Focus on allocating the best possible level of brand satisfaction to deliver solutions to client concerns, including configuring and managing changes related to the SaaS Solution dashboards. 
  • Effectively consult on best practices to implement across the client organization 
  • Work collaboratively with Saas solution partners to develop strong relationships, leading to successful launches. 

Ready to add an Implementation Manager to your team? Hire Now

  1. Off-Premise Manager

Why do you need an Off-Premise Manager?

The Off-Premise Manager acts as a strategic partner responsible for leading cross-functional implementations of Off-Premise initiatives such as third-party delivery, online ordering, loyalty, catering and more. This role is responsible for the strategy, adoption, usage, and growth of digital channels, including managing SaaS vendor relationships, as well as third-party delivery platform partnerships.

What does an Off-Premise Manager do?

  • Manages SaaS Off-Premise vendors and third-party delivery platform partnerships
  • Leads strategic growth plans for Off-Premise
  • Multi-departmental/cross-functional support across IT, Marketing, Operations, Finance, and the Restaurant Field Team
  • Ongoing reporting of channel progress

Ready to add an Off-Premise Manager to your team? Hire Now

  1. Product Manager

Why do you need a Product Manager?

A Product Manager is responsible for leading the vision and execution for custom-developed solutions, such as mobile app (iOS and Android) and web for the brand. This role is needed to ensure collaborative effort of internal/external development aligns with sprint allocation, sprint planning and the developed product roadmap of the custom solution.

What does a Product Manager do?

  • Establish and align the product roadmap
  • Define the digital product vision for the brand
  • Develop key goals and performance metrics for product evaluation
  • Cross-functional work with creative, engineering/dev, and project teams to deliver product enhancements and features
  •  Prioritization of product and bug backlog

Ready to add a Product Manager to your team? Hire Now

  1. Project Manager

Why do you need a Project Manager?

Project Managers are responsible for planning, organizing, and directing projects for the brand based on allocated time, established budget, and defined scope. A project manager ensures that the brand is able to manage the project lifecycle of any new initiatives.

What does a Project Manager do?

  • Management of multiple projects
  • Work with internal/external stakeholders to deliver on established timelines
  • Independent ability to manage project action items, key stakeholders, brand and vendor teams, timelines, deliverables, and budgets. 

Ready to add a Project Manager to your team? Hire Now

5. Customer Experience Manager

Why do you need a Customer Experience Manager?

A Customer Experience Manager helps to strategically plan and execute deep understandings of brand customers, as well as develop trends in customer preference and expectations. The Customer Experience Manager works collaboratively with Marketing and Operations to develop strong problem-solving and highly personalized communication to identify and resolve key issues facing the brand’s customer base. 

What does a Customer Experience Manager do?

  • Management of customer experience through internal platforms, ticketing systems, and public-facing channels, such as third-party locations sites and social media
  • Ability to consolidate data, develop insights and customer experience flows to understand areas of opportunity.
  • Development of strong cross-functional relationships

Ready to add a Customer Experience Manager to your team? Hire Now

6. Digital Platform Manager

Why do you need a Digital Platform Manager?

After SaaS solutions are implemented, the brand needs access to a resource to manage the chosen tech stack solutions. A Digital Platform Manager supports the day-to-day management and maintenance of brand SaaS solutions platforms to support brand strategy, customer service issues, setting configurations, POS/Menu Mapping, and more. 

What does a Digital Platform Manager do?

  • Ensure brand requests are executed successfully and effectively on their existing SaaS solution stack.
  • Support greater team on requests related to SaaS platforms to ensure successful implementations.
  • Work collaboratively with our SaaS solution partners to develop strong relationships.
  • Keyed into up-to-date knowledge of SaaS solution functionality, new features, functionalities, product roadmap, and brand impact.

Ready to add a Digital Platform Manager to your team? Hire Now

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